My dear Friends,

I wanted to chat with you about something that has been on my mind lately, and I know you’re going to find it interesting too. So, grab a glass of pink champagne, sit back, and let’s dive in!

Well, the thing is, women and investing have a somewhat reluctant relationship. Women are super hesitant, but when they do invest, guess what they prefer? Impact investing! It’s like we have this unwritten rule that says, “If we’re investing, it better makes a difference!” And quite rightly so!

Making a positive impact while growing wealth sounds like a win-win, right?

What’s even more amazing: with their investments, women enable the ecosystem for innovation that drives impact. By investing in impactful ventures, women become catalysts for change, drive innovation and create a more sustainable world.

It seems women play a pivotal role in propelling the ecosystem for innovation, igniting change, and fostering meaningful impact through their unique perspectives, expertise, and trailblazing spirit.

This should be reason enough to delve deeper into the reasons why impact is a compelling business case. Don‘t you think?

Beyond Profit

Globally, impact investing has taken the financial world by storm, with a whopping $715 billion invested in impact assets. That’s right, billions of dollars are being channelled into ventures that create positive social and environmental change. Talk about money making a real difference!

In fact, female investors are very much into impact investing! In recent years, women have been responsible for investing a staggering $290 billion into impact-driven ventures worldwide. That’s right, nearly 40% of all impact investing capital comes from the financial prowess of women.

Research found that for every dollar invested by women, $0,9 goes to impact-driven ventures.

Impact, returns and long-term sustainability

Research shows that companies’ environmental, social, and governance (ESG) performance improves when women invest. It’s like our investments come with a superpower that nudges businesses to do better for the planet and society. Talk about being the ultimate change agent!

Let’s not forget that women-led companies tend to generate higher revenue. Did you know that the bulk of female impact investing actually ends up in female-led companies? I wonder why?

Research shows that companies backed by female investors are 25% more likely to prioritize sustainable practices and deliver a jaw-dropping 64% higher return on investment. Talk about a winning combo! Our investments have the power to fuel financial success while championing a greener, brighter future.

Women as Catalysts

Studies found that there is a very special dynamic between female investors and innovation.

First up, women have a different perspective. Did you know that companies with gender-diverse leadership are 21% more likely to experience above-average profitability?

The female lens is a force to be reckoned with. Studies show that diverse teams, including more women in leadership, boost creativity and drive innovation. Women are better at fostering innovative solutions that leave a lasting impact by bringing fresh insights and challenging the norm.

But that’s not all. Women also excel at building networks and empowering others. Because women are far better than men in bringing people together, fostering collaboration, and creating a vibrant ecosystem, innovative solutions are able to flourish.

For women, it is often about creating an ecosystem where innovative ideas can thrive through mentorship, support, and collaboration. For women investors and women as leaders, it is foremost about lifting each other up and amplifying team spirit.

Embracing Fear

Soon almost 50% of HNWI are women, this is exactly why women need to tackle the hurdles that often hold them back from investing. If we do not challenge the status quo, we will miss out on making the impact that we have to power to make for the betterment of our families, the people of our communities and the world.

Truly we need to unleash our financial power, inspire others, and strive to leave an indelible mark on the world. We must use the power we have to create a brighter future, and we need to be at the forefront of shaping it!

Addressing common concerns

Let’s dive into how you can overcome any reluctance and unleash your investing superpowers to create an ecosystem for innovation. Get ready to break free from hesitation and make your mark!

Knowledge Gap: Women tend to have less exposure to financial education, resulting in a pesky knowledge gap. But fear not! It’s time to arm ourselves with knowledge and break down those barriers. Did you know that 80% of women who invest feel more confident and empowered? So, let’s seize the day, dive into financial literacy resources, read relevant blogs, attend online workshops, and empower yourselves with the tools you need to navigate the investment landscape like pros!

Risk Perception: Risk can seem scary, right? But here’s the thing: women tend to be more risk-averse. The good news? Studies show that diverse portfolios have lower risk and higher returns. So, let’s embrace our cautious nature while striking the right balance. Diversify your investments, explore low-risk options, and watch your confidence soar!

Financial Confidence: Confidence is key, ladies! It’s time to banish those self-doubts and claim our rightful place in the investment world. Research shows that women-owned firms have higher revenue growth rates than those owned by men. That’s right, we have a knack for financial success! Seek support from women-centric investment networks, join online communities, and surround yourself with uplifting peers who’ll cheer you on as you build your financial empire.

Let´s talk tools and resources

Online platforms like investment apps and robo-advisors offer user-friendly interfaces and educational content tailored to women. Seek out female-focused investment communities, attend webinars, and connect with experienced women investors who can share their wisdom and support you on your investment journey.

Women have the power to reshape the investment landscape and fuel innovation like never before. So, we need to let go of any hesitation, trust in our abilities, and become the driving force behind a thriving ecosystem for innovation.

I truly believe that liberty for a woman comes from the ability to make finacial decisions for her life

Reema Bint Badar al Saud, KSA Ambassador to the US

Trailblazer of Change

High-net-worth (HNW) women can break barriers and build bridges to a better future.

The fact is, HNW women control a whopping $20 trillion. Talk about financial prowess! These powerhouses can use their resources to make a lasting impact on society and create a legacy worth celebrating.

A tech mogul, a princess and a CEO

Women are already leaving their mark on diverse industries. Take, for example, Jane Doe, who revolutionized the renewable energy sector with her innovative solutions.

Or Lubna Olayan, who helmed the Middle East arm of global investment company Olayan Group long before it was customary for women in the Middle East/Saudi Arabia to work at all. She has been a champion for women in the workforce, employing hundreds of women over her tenure.

Muriel Siebert was the first woman to own a seat on the NYSE. Siebert is known as “The First Woman of Finance.” She never graduated from college.

Married to a German prince, Princess Jeannette zu Fürstenberg’s focus is on fostering cooperation between young digital disruptors and established companies. She is Co-Founder and General Partner of “La Famiglia”, a Berlin-based Venture Capital fund investing in pan-European, early-stage tech companies that enable or disrupt large industries.

These are just a few examples of HNW women’s game-changing contributions. These women show us that wealth, when coupled with a vision for change, has the power to create a better world.

Not about numbers

But it is not about the numbers but the values these women embody. They lead with empathy, compassion, and a deep sense of purpose. They’re creating a more equitable playing field for all by championing diversity and inclusivity.

Ultimately HNW women can drive innovation and push boundaries through their power and their new perspectives. By investing in disruptive ideas, they foster the transformation of industries and pave the way for new possibilities and groundbreaking solutions.

Women hold the power to challenge conventions and rewrite the rules of success.

Give a woman a dollar, and she can put it to use. Teach her how money works and she can change the world.

Linda Davis Tylor, CEO of Clifford Swan Investment Counselors

Igniting Change Together

As more and more women will have funds they can invest– be it generational wealth, self-made, from alimony, or spousal support – women can shape a better world through investments. With their investments, women have the power to foster innovations to build a sustainable future for the betterment of communities around the globe.

Your guide to becoming a driving force:

With these steps, you can join the global community of HNW women leading impactful change. It is your chance to foster innovation, create a sustainable future, and inspire women worldwide to embrace the power of their investments.

Driving Innovation

By embracing impact investing, women are growing their wealth, safeguarding their financial future, and shaping a better future for future generations.

The truth is because women account for more than 40% of HNWI, they hold the key to innovation, transforming lives and communities, and shaping the future; simply by unleashing their financial potential and making investment choices.

By embracing impact investing, women can secure financial success and inspire a wave of transformation that transcends borders and time.

Picture this: For the first time in history, women truly have the opportunity and responsibility to lead by example, demonstrating the tremendous impact we can make through intentional and purpose-driven investments.

I think it’s time for all of us to seize the moment and leave an indelible mark on the world.

Checklist

SOURCE: BOSTON CONSULTING; BALLAST ADVISORS; PITCHBOOK; BLACKROCK; FIN MARIE; FORBES